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Digital Strategy Blog

Improve your digital presence to close more deals.

Home » Digital Strategy

The Digital Transformation is here to stay.

The number of technologies available to any enterprise is overwhelming. Each department, especially sales, is taking a hard look at how their digital strategy can help them sell more, hire more, and cut costs. Modern sales professionals are relying on Veloxy's digital strategy blog posts for trending insight.

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Must read articles on Digital Strategy

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Latest Technology Trends and How They’ll Impact your Business in 2020

With today’s rate of technological acceleration, predictions of technology trends 20 years into the future are beginning to look like science fiction. Just this past year alone,

Read More »
February 3, 2020
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How to Avoid Being Overwhelmed by Marketing Technology Options

First off, understand who your customers are, and identify their needs. Then, decide on the specific action(s) you want them to take. The next step is

Read More »
December 17, 2019
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B2B Businesses: How To Tell When It’s Time For A Digital Commerce Platform

Transitioning to a digital commerce platform presents a myriad of compelling advantages. These include a lower cost structure in the long run, greater accountability, greater

Read More »
August 26, 2019
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Bringing Business and IT Together to Accelerate Your Digital Transformation

It goes without saying; technology is continually playing a significant role in how we do businesses. Many organizations are currently building momentum toward a digital transformation

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July 22, 2019

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Recent Digital Strategy Articles

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Using Conversational Commerce to Boost Online Sales

January 11, 2021

Over the past few months, about 25% of consumers have increased online purchases for products they used to get in stores. Compared to the first couple months in 2020, this number is increasing every day. But even as brands scramble to adjust their sales and marketing strategies, the pressure is still on to deliver memorable customer experiences. The reason here is simple. Almost 50% of buyers will abandon their online purchases if they can’t get a quick answer to their concerns or questions. This is where conversational commerce comes in. It offers a totally new way for companies to provide excellent customer

Read More »
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How to Get your Organization AI Ready

December 24, 2020

According to a recent survey, companies implementing AI have increased 20% over the last four years. But on the flip side, about 63% of organizations are still yet to deploy this technology. So, what on earth could be holding them back? Is it a budget shortage, lack of talent, or data strategies preventing them from being AI ready? When it comes to the adoption of artificial intelligence, it’s easy for managers to get caught up in the hype. Everything moves so fast it’s easy to put the cart before the horse. Once there’s talk of AI and robotic automation in

Read More »
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How to Accelerate Your Advertising with Artificial Intelligence

May 25, 2020

According to the World Economic Forum, we’re about to enter a phase of unprecedented technological advancements. It’s going to be a revolution never seen before in the world of business, finance, marketing, sales, and advertising. The Fourth Industrial Revolution builds upon the current digital revolution, and it all hinges in artificial intelligence. AI is dramatically transforming the way organizations do business and advertise. It’s this very technology that’s powering the transformation that continues to unfold. And there’s no area that’s not feeling the powerful effects of this development. In this post, Veloxy shares a few ideas on how you can leverage AI

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Cyber Security: How to Protect Your Business from Cyber Attacks

April 20, 2020

According to experts, cyber criminals are expected to steal a mind-boggling 146 billion records by 2023. Let that sink in. That’s a whopping 146,000,000,000 records! But that’s not all. According to Juniperresearch, these social miscreants will access a staggering 33 billion records in 2023 alone! Forgive the exclamation marks, but we needed you to really absorb these shocking cyber attack stats. But just knowing these scaring stats won’t help you or anyone else. It’s going to be useless information if you won’t take quick action. All business owners must take definite steps to fortify their small empires against cyber-attacks. We created this resource to support

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Can AI Help Overcome the Dreaded No Decision?

April 6, 2020

Is AI coming for your job in the near future? Almost certainly. However, debating the impending AI domination and takeover is blasé. It’s ultimately unimportant for business leaders trying to drive growth and revenue. The main focus now is Artificial Intelligence and its potential to transform how well we sell. Looking at the sales world, AI is already making huge moves. From sales pipeline insights all the way to content recommendation, there’s a lot of areas that could benefit from an AI. One such area with untapped and significant opportunities (and arguably the biggest problem facing marketers) is the infamous “No Decision.”

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A Short Guide to Connecting Commerce, Marketing, and Service

March 16, 2020

Technology rules these days. Devices in homes and many other places are increasingly being connected. And as we’ve come to accept, this connectedness is an accelerating trend. You should also be leveraging integration and connectedness of your systems and departments. Connecting commerce, marketing, and service makes a lot of sense for any business. Why? Simple; because that’s how you build integrated, continuous customer experiences. These days, the quality of customer experiences a business provides determines whether its customers stay or leave. As such, it’s time you started laying down a solid foundation upon which you’ll build memorable customer experiences. Question is,

Read More »
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10 Marketing Trends you Can’t Afford to Ignore in 2020

February 5, 2020

The marketing landscape is constantly evolving. As such, you need to be forward thinking to succeed in today’s hectic business world. This means being aware of the latest advancements, next big thing and all the marketing trends that are sure to shake things up over the next few years. If you’re out of date with upcoming marketing trends, you could be limiting your brand in more ways than one. Remember, while you’re blissfully unaware of these new trends, your customers and competitors are not. Marketers can no longer stick their heads in the sand and hope that outdated methods still work.

Read More »
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Latest Technology Trends and How They’ll Impact your Business in 2020

February 3, 2020

With today’s rate of technological acceleration, predictions of technology trends 20 years into the future are beginning to look like science fiction. Just this past year alone, we’ve ushered in a tsunami of mind blowing innovations. But as we enter a new decade, one thing’s for sure. Technology will continue to accelerate at an even higher rate. IT leaders are making massive bets on areas like RPA, quantum computing, 5G, cybersecurity, space travel, artificial intelligence and a proliferation of advanced software into our day to day lives. As such, it’s up to business owners to prepare themselves for what tomorrow holds. In order to

Read More »
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How to Avoid Being Overwhelmed by Marketing Technology Options

December 17, 2019

First off, understand who your customers are, and identify their needs. Then, decide on the specific action(s) you want them to take. The next step is to consult with your departments (stakeholders) to know the capabilities they need. And finally, understand how the department’s goals and metrics relate to those of other departments. The best marketing technology solutions allow you to develop a single shared view of your customer. A Glance at the Martech Landscape The last decade has seen a steady increase in the number of marketing technology solutions. In 2011, there were only 150 solutions. Fast-forward to 2019, and marketers have

Read More »
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6 Tips That’ll Help Direct-to-Consumer Manufacturers Thrive

October 24, 2019

Manufacturing is starkly different today than it was a few decades ago. Manufacturers today must do a lot more than just build top-notch products. They must go an extra mile and cultivate high-quality relationships too so as to sell direct to consumer. Did you know that 50 percent of people who land on a manufacturer’s website intend to buy? Traditionally, manufacturers have relied on distributors to sell their products. But there’s an emerging trend where even the big boys are now selling directly to consumers. Here’s How Things Have Always Been Conventionally, wholesalers and retailers have served as a critical link between manufacturers

Read More »
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