Sales Engagement Blog

As the most widely used channel for business communication, writing emails is an essential skill that ought to be mastered by anyone looking to grow their companies. Veloxy shows you how to chalk up business emails like a professional.

Email is one of the most conventional means of both marketing and communicating. However, it’s weathered the storms of social media and thousands of other mobile platforms. That includes Facebook, Twitter, Slack, RSS, and many more. But what exactly has helped email marketing campaigns remain a valuable medium all through this periodic marketing evolution? For starters, what started out as plain text has now evolved into highly customized and automated emails. Users enjoy mastered features such as CSS coding, HTML, live feeds, interactivity and many more. It’s no surprise that the number of email users in 2019 has ballooned to

Applying for your dream job? Or maybe you’re trying to sell your company’s products and services. Whatever the case, you’ve no doubt spent money, time and effort applying different strategies to boost the email response rate. So, why would you mess it all up with weak email signatures? No matter what field you’re interested in, the competition will always be fierce. How do you gain an advantage amidst all this opposition? I mean, it’s hard enough to leave a lasting impression in person let alone in an email. One of the best approaches is to design strong and effective signatures for emails. Signatures that

Sending out hundreds of emails manually can be a pain in the neck. Not only is it a lengthy and cumbersome process, it’s also hard to accurately follow up with all your prospects. Don’t get me wrong; there’s definitely room for manual email outreach. However, having the right automated drip sequence for your email campaigns can be a massive game changer. As a company, we’ve learned that email drip campaigns can be both a blessing and a curse. Done correctly, they’ll help your slowly build trust with prospects and lay the groundwork so you can eventually convert them into customers. But do it wrong and

Few things are as intimidating as sending email pitches to complete behind-the-screen strangers. You shudder at the thought of what your recipients might do. They might delete your cold email pitch or give it the old spam treatment. Better yet, they could effortlessly ignore it altogether. According to MailChimp, the average email open rate across industries ranges between 15.22 and 28.46 percent. What if you could get more of your recipients to open your emails, read them, and even respond to them?  Wouldn’t that be exciting? We got the email marketing experts here at Veloxy to divulge some of our own pitching

What’s the right email marketing campaign for my business? There’s no right or wrong marketing campaign. Nor do you need a specific type of email marketing campaign. Every serious business runs all or at least some of the options listed below. If you’ve not yet launched these campaigns, you’re most likely leaving tons of money on the table. Email Marketing Campaigns You Should be Using Newsletter Welcome emails Standard promotional campaign Cart abandonment campaign Seasonal email campaign Triggered email campaign Let’s now consider each of these campaigns in a little bit more detail. 1. Newsletter Nobody opens or reads marketing emails anymore, right? Wrong!