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Dreamforce Guide: Everything You Need to Know

photo of Salesforce's Dreamforce event
Dreamforce – that’s all the business community’s talking about right now. In just a couple of weeks, the streets of San Francisco will be totally taken over by various professionals from all over the world. Hundreds of thousands; all gathered for the largest tech party of the year – Dreamforce. For our community of customers, employees and partners, the event is hands down the highlight of the year. But if you’re new, you might be wondering what all the hubbub is about. Not to worry, we’ve put together this in-depth guide to show you exactly what Dreamforce is. We’ll also shed some light on what happens there and why you definitely can’t afford to miss out this year. Let’s Rock – we mean that literally! Spoiler alert, checkout who’ll be performing this year at Dreamfest.

What is Dreamforce?

Dreamforce is a four-day long mega event that brings the entire sales community together once a year. It’s a fun, enlightening and inspiring experience that celebrates business. At Dreamforce, trailblazers from all around the world congregate to exchange stories, shares successes, learn from their counterparts and have a great time while doing it. Typically, Dreamforce is held between September and November in San Francisco, California. Check the link to the Schedule here to find out exactly when and where it is this year. Unlike many other events that lean more towards commerce professionals and marketing connections, Dreamforce is for each and every trailblazer out there. It doesn’t matter if you run a small family business with one store or a conglomerate of Fortune 500s. In the end, there’ll always be plenty of things for everyone to take away. That’s why last year’s Dreamforce hosted almost 200,000 registered attendees across every industry from all corners of the world. What started off as a small conference 2003 is now one of the most inspiring four days a business person could hope for. From visionary thinking and inspiring keynotes all the way to future technologies and actually taking steps that will ripple across the globe, there’s a lot happening at Dreamforce. Below, we’ve outlined the schedule as well as a direct link to it so you can get all the key details.

What Happens at Dreamforce?

There’s never a dull moment during each of the four days. At any given time, there are literally dozens of informational sessions, inspirational keynotes, fireside chats and breakouts all over campus. Here’s a link to this year’s Schedule including all the big ticket items that you just can’t afford to miss. So, what goes on at Dreamforce?

I: Learning

At its very core, Dreamforce is and will always be a learning experience. There’s just so much to learn! Attendees get training and certification opportunities, thousands of breakout sessions, hundreds of solutions, partners, hands on demos and so much more. However, it’s easy to feel overloaded with all these things happening at the same time. The key is to narrow down and curate your experience to locations that will help you the most.

II: Inspiration

If there’s one thing all trailblazers can agree on, it’s that inspiration goes hand in hand with learning. Over the years, Dreamforce has hosted industry pioneers, thought leaders, and notable personalities to talk about all sorts of topics. The list of inspiring people include Tristan Harris advising on AI ethics, Former VP Al Gore talking about the climate crisis and even actors like Tracee Ellis discussing equality. Trailblazers also get inspiration from other things beyond discussions and keynotes. They get to learn about new technologies and tools. But most importantly, they get inspired by seeing how huge of an impact they can make in just four short days.

III: Giving Back

Charity and giving back has been part of Dreamforce’s personality since its inception. Just as two heads are better than one in business, Salesforce believes many hands make light work. Dreamforce partners with different nonprofits every year to bring attendees opportunities and help those in need. It could be volunteering time to help young adults or donating towards school supplies. Some of the organizations supported in the past include Children of Shelters, USA Girl Scouts, Hamilton Families, Benioff Children’s Hospital among others.

IV: Having a Blast

As a character trait, trailblazers tend to be passionate and fun loving. Get all of them together in one place and it’s bound to be a good time. In between all the keynotes, learning and inspiration, there are plenty of fun activities taking place. People make new friends, explore San Francisco, take photos, and participate in networking among the numerous restaurants and watering holes. And after a long, hard and productive day, what could be better than capping off the night with dance and music? We’re talking about the ultimate party of the year – Dreamfest.

What is Dreamfest?

Oh, it’s nothing really – Only the Largest and Coolest nights ever at Dreamforce!!! Half music festival, half all out party, Dreamfest is where attendees gather to rock, roll, and dance the night away. Some of the notable Dreamfest performances in the past include Grammy-award winning musicians such as Alicia Keys, Bruno Mars, Lenny Kravits, Red Hot Chili Peppers and many more. There’s also a fundraiser benefit going on as well which has raised $73 million to date for the support of communities.

Final Word

There you have it fellow trailblazers; everything you need to know about Dreamforce all neatly wrapped up in this segment. By now, I’m sure you can’t wait to attend this year’s Dreamforce and be part of the magic. But hold on, there’s something you have to do first. Dreamforce is a marquee event of the year and a very hot ticket. Anyone who wants to attend has to Register. Full conference pass tickets range from $1500 to $2200 while the other passes are cheaper. You can check the reg. link above to go the registration page and see which passes are available as well as snag a free expo pass. The best ones always sell out quick, so the earlier you register, the better. And remember, all the business leaders are using top of the line CRM to manage their businesses. If you’re using the #1 CRM in the world (Salesforce) make sure you also get the right tools for the job. Veloxy offers comprehensive sales enablement and productivity tools which makes it easier for sales teams to keep their pipeline current. From Veloxy Engage which amps up your email capabilities to Veloxy Mobile that serves as a personal assistant, these tools take the work out of sales so your team can focus on more productive activities. Checkout 100s of 5 Stars Veloxy reviews in Salesforce AppExchangeCapterraG2Crowd and Sourceforge.
Samir Majumdar

Samir Majumdar

Samir is the CEO and Co-founder of Veloxy. After spending 20+ years creating corporate systems, boosting revenue, and eliminating inefficiencies, Samir started Veloxy to help sales professionals shorten sales cycles, accelerate pipelines, and close more deals.

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